2005-03-03 - New Rifle Project X Gets Hot in Tucson TORRINGTON, Conn. — Further solidifying its position as the America’s leading premium steel shaft, Royal Precision’s Rifle Project X shafts claimed victory this weekend at the Chrysler Classic of Tucson and the WGC- Accenture Match Play Championship. While the Rifle Project X iron shafts have already enjoyed four victories this year on the PGA Tour, this win was especially rewarding with congratulations going to the all-new Rifle Project X wood shaft which was only introduced a few weeks ago. “ Consistency is key in every golfers game,” says John Lauchnor, president and CEO of Royal Precision. “There has never been a product that helps a player maintain their highest level of consistency like the Rifle Project X wood and iron shafts. Each complex Rifle Project X shaft features a different per-inch constant taper that provides greater energy transfer to the ball at impact, and generates optimum trajectory with unparalleled stability and control.” The unique qualities of Rifle shafts are achieved by incorporating four different technologies, making them unlike any other shaft on the market. Only Rifle shafts offer: Frequency Matching that perfectly matches a set of clubs through electronic calibration; Stepless Design Technology that eliminates energy-robbing ‘steps’ found on most other steel shafts, providing greater accuracy and a smooth, yet solid, feel at impact; Patented Internal ‘Rifling’ that transfers energy more efficiently than other steel shafts, reduces vibration and increases distance; and advanced Flighted Technology that produces variable ball trajectories for different clubs within a single set. This year Rifle-branded steel shafts celebrate a decade of dominance among premium steel shafts. Winning more Majors on the PGA Tour in 2004 than any other steel shaft, Rifle proudly announces its 10th anniversary. Rifle will be offering marketing incentives and special offers held throughout 2005 at distributors worldwide to commemorate this milestone.