2005-04-05 - Royal Precision Gets Double Victory at BellSouth TORRINGTON, Conn. — After a grueling five-man playoff in temperamental weather, the BellSouth Classic resulted in a win for Royal Precision’s premium Rifle Project X shafts and Royal Grips. The victory was the seventh PGA Tour win of the year for premium Rifle-branded steel shafts — including five for Project X — and the third win for Royal Grip. This makes Royal Precision’s Rifle-branded shafts the leading steel shafts on the PGA Tour in 2005! “ When the competition is as tight as it was at the BellSouth, a win is especially rewarding and we congratulate this year’s champion who is enjoying great success playing Rifle Project X shafts and Royal Sand Wrap grips,” says John Lauchnor, president and CEO of Royal Precision. “Rifle Project X continues to prove its exceptional consistency and accuracy among the best players in the world, and we are very pleased to see Project X once again demonstrate why it is considered the world’s most advanced steel shaft.” To produce superior performance in each Rifle shaft, engineers at Royal Precision incorporate four unique technologies that include Frequency Coefficient Matching that perfectly matches a set of clubs through electronic calibration; Stepless Design Technology that eliminates energy-robbing ‘steps’ found on most other steel shafts, providing greater accuracy and a smooth, yet solid feel at impact; Patented Internal ‘Rifling’ that transfers energy more efficiently than other steel shafts, reduces vibration and increases distance; and advanced Flighted Technology that produces variable ball trajectories for different clubs within a single set. Royal Precision’s premium shafts and grips have won every major U.S. championship, every major on the Senior and LPGA Tours, Player of the Year titles on every tour, multiple Vardon Trophies and nine of the last 10 Orders of Merit. For 2005, Rifle-branded steel shafts are celebrating a decade of dominance among premium steel shafts. The shaft brand that won more Majors on the PGA Tour in 2004 than any other steel shaft is celebrating its 10th anniversary with marketing initiatives and special offers held throughout the year at distributors worldwide.